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The Swimwear collection is back in action for S/S 2019 with the short film The Hoff’s Day Off. Starring the iconic actor David Hasselhoff, it's a seriously fun ride to the carefree heart of summer where winter is cancelled.

Winter is canceled
Winter is canceled
Happy Hoff!
Happy Hoff!
Hooooooooooooooooooooooff
Hooooooooooooooooooooooff
Hooooooooooooooooooooooff
Hofftastic!
Hofftastic!
Hofftastic!
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NEW COLLECTION

Ladies, this one is for you. The new Swimwear collection features Women’s Swimsuits, and our first-ever Summer Essentials. Add a splash of happiness to your wardrobe with iconic Happy Socks’ patterns designed to reflect your personality.

SUMMER ESSENTIALS

Set yourself up for some fun in the sun with colourful Summer Essentials made to match your swimwear.

Happy Socks. Established 2008 Sweden. Swimwear
Happy Socks. Established 2008 Sweden. Swimwear
Happy Socks. Established 2008 Sweden. Swimwear

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#HAPPYSWIMWEAR
#TAKETHESUMMERHOFF