Uriel Yekutiel (ISR)
Yekutiel is one of the most famous performance artist in Israel; known for his various colorful types he plays on stage, parties, video clips and TV shows. With a very strong visual language Yekutiel is a talented artist, dancer and choreographer. In additions he is an unofficial leader of the gay community in Israel, acting as a cultural agent of change in regards to LGTB rights, human rights and personal freedom.
Beloved by the mainstream media and adored by the gay community Yekutiel perfectly fits the bold spirit and the creative vibe of Happy Socks.
Throughout the years, Happy Socks expanded its reach to over 70 countries. While all collections are still designed in Stockholm, Sweden, the Happy Socks team came up with a new concept called Local Hero.
Collaborations are a vital part of Happy Socks' DNA and have contributed in the brand remaining relevant since it initiated the socks market in 2008.