Start with where you're going, then pick how much blue you want on show. A Tuesday in the office and a Saturday at the market ask for different things, even from the same pair of trousers.
Navy Blue Socks for Work Days: Navy is the quiet one. It disappears into dark tailoring until you sit down and cross your legs, and then a small diamond or a tonal monogram shows itself. With brown loafers and grey trousers, navy keeps your look restrained through a morning meeting.
Light Blue Socks for Softer Contrast: Sky blue looks gentle against beige chinos, white trainers or a pale grey jumper. A cloud print on light blue reads like a good forecast. There's a kids' version of the Cloudy Sock too, so that a small person can match you on the school run.
Bright Blue Socks for Weekend Plans: Royal blue and brighter shades are for days when you want the socks to be seen. Rubber ducks in sunglasses, little fishing boats with seagulls or rows of cat faces stand out above rolled jeans and white trainers when you're heading to the pub.
Striped Blue Socks for Mixing Colours: Stripes let blue share the stage with red, orange, pink or beige. Pick up one of those colours in a scarf or a shirt, and the whole outfit looks planned, even if you threw it on in a hurry. For more stripe layouts in every colour, browse our striped socks.
Blue Crew Socks for Showing the Pattern: Height changes the effect as much as shade does. A crew pair puts the whole print on show above trainers or ankle boots, while low and trainer-height pairs keep just a flash of blue at the ankle. For longer-length designs, explore our crew socks.