The place to be for the latest Happy (Socks) stories.

Ankle, Crew and Beyond

Fresh styles and clean socks

Have you ever wondered how long crew socks are? Or how to style ankle socks? And how do you really wash wool socks? All these questions and more are answered in this nifty guide on fresh styles and clean socks. So never again will you wonder: How do I best wash socks in a washing machine?

Happiness Everywhere

A New Kind of Happy

Happy Socks is excited to unveil a top-to-toe visual refresh to reflect the evolution of the brand and bring our signature, unexpected creativity to the forefront. To celebrate this new era of Happy Socks, we asked 18 creatives from all walks of life to share what makes them happy, our only request was that they create an image with their feet in the air.

Top 5 Best Selling Classics

Going Bananas for Cats and Dogs

Through the years, we’ve seen many socks come and go. Some friends, some foes, and some that will remain forever in our hearts as timeless classics. We’re taking a look at your favorite, fun sock patterns!

Happy Socks Lab – SS’23

All Play, No Work

This year's project features a limited edition of 30 hand-made tie-dyed socks, each with its own unique design, some featuring rhinestones or pearls, and others with a distressed look, made in Stockholm by the brand’s own in-house design team.

A Conversation on Ballroom

Always Walk with Pride

We believe that you are only truly yourself when you can express all of you freely. That is why this year to celebrate Pride we are taking you to a unique community, where everyone is welcome to be who they are: the ballroom scene!

Sun, Sand, and Style

Happy Socks' Ultimate Beach Collection Guide

Create your perfect beach outfit from our collection of pool sliders, swim shorts, and swimsuits that will have you upping the beach style stakes. So, grab your sunscreen, and let's dive into the Happy Socks' beach collection!

Happy Socks x Zandra Rhodes

A Second Date with an Icon

We met up with the phenomenal fashion and textile designer Zandra Rhodes and talked about our latest collab, inspired by one of her most iconic prints: the Lipstick.

Greetings from the Road

Road trip tips in the southern USA

Let the socks from our Greetings from Somewhere collection take you for a little road trip through the southern US! Discover the boldest views, the weirdest attractions and the most unforgettable experiences.

Fashion Editor's Picks

Styling with Riccardo Linarello

Need some inspiration on how to style our socks? We asked fashion editor and stylist Riccardo Linarello to share his best styling tips and create some sock-centric looks to inspire your fashion adventures, whether weekend or office looks.

Experts of Ugliness

LARS LALA AND UGLY DESIGN

Meet Lars LaLa and Ugly Design – fashion specialists who graced us with their expertise and helped us spread the designs from our Pretty Ugly collection through their social media platforms.

GOOD NEWS!

AUGUST 2022: HAPPY SOCKS X WWF

Good news! We teamed up with WWF to celebrate their successes in the preservation of our wonderful planet with a more sustainable collection. Take a deep dive into the collection and read about WWF’s victories in their conservation work, from the depths of the oceans to the magnificent tropical forests.

Always Walk with Pride 2022

JUNE 2022: HAPPY SOCKS X ALWAYS WALK WITH PRIDE

What makes you feel loved? When do you feel most yourself? What does Pride mean to you and why is it important for you to celebrate it? Meet amazing LGBTQIA+ activists, artists and influencers who share their experiences in our series of videos that celebrates being queer during, and also way beyond the Pride season.

For InterPride

DEC 2021: HAPPY SOCKS X ART OF SOLE

As part of our committment to support InterPride, we collaborated with Art of Sole in creating two unique sneakers inspired by the colors of the Pride flag. Enter the raffle to raise money for InterPride, and be in the running to win a pair!

Stay Tuned To Yourself

AUG 2021: DISNEY X HAPPY SOCKS

Disney and Happy Socks join forces to celebrate the birth of pop-culture together with some of Disney’s most iconic characters. The colorful cast features Mickey and Minnie Mouse, Daisy and Donald Duck, Goofy, and Pluto!

Undercover Smiles

MAY 2021: HAPPY SOCKS X RUVAN WIJESOORIYA

The pandemic changed the whole world and made face masks a new normal. Thus limiting or nearly erasing our human expressions, photographer Ruvan Wijesooriya and Happy Socks wanted to explore what’s hiding underneath them.

Through The Lens

MARCH 2021: HAPPY SOCKS X MAX SIEDENTOPF

Photographer and creator Max Siedentopf is internationally acclaimed for his ability to turn everyday pieces into something you’d never expect. We asked him to do one thing: GO WILD. And wow, did he do just that...